About Me
I am a UofT graduate with a Specialist Honours degree in Digital Enterprise Management. During my undergraduate degree and carrying into post-graduate life, I have always been passionate for building community, getting involved, and creating compelling marketing and communication campaigns.
A wide range of positions have allowed me to excel in the marketing and communications field over the last 3 years. Currently, I work as a Proposals Coordinator for Dayforce, and a Content Creator/ERG Coordinator for Sephora Canada. Outside of my formal role at Dayforce, I am a GTA Dayforce Connect Lead, and a ERG Lead for Dayforce Ignite, our DE&I group for APC identifying individuals and allies.
Skills
My areas of expertise include: Marketing Strategy, Social Media Management, Content Creation, Communications, Leadership, Branding, Market Research, and Analytics.
Tools
I am proficient in a variety of marketing tools including Google Analytics, Canva, Later, and Adobe Illustrator.
Some podcasting tools I have experience in include Audacity, Later, and Levellator.
I have extensive experience with platforms such as Word, Excel, and Powerpoint.
I have experience with creating content on a variety of different apps, including Instagram, TikTok, Facebook, Linkedin and Twitter.
I am comfortable with project management tools such as Trello and Asana.
I am constantly learning and staying up to date with the latest marketing trends and technologies.